LIFEFORCE THERAPY, Teddington
Business:
Counsellor and hypnotherapist based in Teddington
Brief
Linda approached me to create a website for her new counselling and hypnotherapy practice.
Her vision was a simple, clean design, reflecting the colors of her externally designed logo. She also wanted the website to feature locally taken photos to align with her local clientele. The goal was to build an inviting, informative, and professional online site that feels personal, accessible, and helpful to potential clients, offering them a clear understanding of her services.
Approach
We applied the colors from Linda’s pre-designed logo throughout the website to maintain consistent branding. Linda requested her photograph to be prominently displayed on the homepage, which we implemented, along with a boxed layout instead of full-width. She also wanted local photographs, which we sourced and provided. The website was designed to clearly present all the essential information her audience needed.
Though initially hesitant, we recommended using Google My Business and suggested regular Instagram posts to better connect with her local clientele.
Results
LifeForce Therapy was designed to create a calming and professional online presence, aligning with the therapy services offered. Using a minimalist layout, soft greens taken from her logo, the site shows trust and serenity, making it easy for visitors to navigate and find information.
Each service is clearly outlined on individual pages. Locally sourced imagery reflects the community focus of the business.
The site’s SEO optimisation, along with its integration with Google My Business, has boosted local visibility, resulting in more clientele discovering LifeForce Therapy through local search. While clients cannot leave public reviews due to the confidential nature of the counseling business, Linda is still listed locally through Google My Business, which has significantly boosted her visibility.
Linda maintains her site herself and we check her site twice a year and adjust updates missing.